Web design has grown up with TED, coming to maturity alongside the TED audience. So it’s no surprise that TED’s online platform offers a variety of talks that help inspire designers and business leaders improve user experiences and aspire to fuel design processes to generate consistently better user outcomes. From talks on the future of prototyping user interfaces to comical musings on how to build a user-focused team, TED offers something for designers of every stripe. Check out these 5 TED Talks that shine a light on design and innovative ways of building user-friendly products by helping you understand inspired web design.
Have a problem; make toast. Or, to put it more finely, think about the process you go through to make toast, and then apply that systematic approach to your original problem. That’s the advice of designer and problem-solver Tom Wujec. In his TED talk, Wujec walks through a simple design exercise that "reveals unexpected truths about the way we think about things". By breaking down "wicked problems" into mental models, designers can get to the heart of the why users act like they do.
Ever thought of exposing UI blunders through some snappy musical numbers? Us neither, but former New York Times columnist and tech nerd David Pogue does just that. In Simplicity Sells, Pogue exposes the very worst UIs he’s seen, and coins the phrase 'software rage' – that feeling users get from crummy interfaces. From Microsoft to Dell, no interface is safe from Pogue’s song and dance takedown. The Steve Jobs song is a must-hear.
He’s the man behind the iPod and the Nest thermostat, so it’s safe to say that product creator Tony Fadell knows a thing or two about great design. In his feel-good TED talk, Fadell lets us into his secrets for driving positive change in design. From understanding habituation and neuroscience to learning from Jerry Seinfeld, Fadell has some awesome tips for building better product solutions.
Uh oh. Looks like your user just got 404-ed. No one likes that. In fact, landing on a 404 is so unpleasant that it’s akin to a relationship break-up, claims Renny Gleeson. But it doesn’t have to be the case. In this TED talk, Gleeson reveals how he and his tech startup created better 404 experiences for users. The key is in having empathy for the user and recognising the UX design potential of 404s. After all, says Gleeson, “little things done right actually matter. Well-designed moments build brands.”
Our digital lives are full of complex data. From media trends to Facebook statuses, we as users are continually asked to parse, sort and understand ever larger quantities of information. It’s up to UI and UX designers, says David McCandless, to make that data comprehensible. In this talk McCandless, a data journalist, discusses how designers can combat ‘information glut’ by designing information so it makes sense and tells stories. There are some great visuals and interesting insights into how context, psychology and empathy help users understand the world around them.
Check out the full post on Creative Bloq by Cassandra Naji.
GreyPartners is a one-stop digital design agency that helps you attract, engage and convert users into customers. We are website design and lead generation experts passionate about helping you break through competitive clutter and grow.
We provide pro-level functionality with minimized costs, making mobile-first websites affordable for businesses of any size. We ensure that you are always on top search rankings. Since 2009, businesses have grown their businesses online through GreyPartners.